I have been remembering and relearning things at Fireworks parties with my blundering and honest compliments.

“I have to say, I love your coat.

I mean, it’s the ugliest coat ever. It’s got a drawstring around the middle and I’ve never seen anyone make that look good. That’s the type of coat your 50 year old child-minder wears and it doesn’t look cool, it just makes them look fat and sexless. But you, you’re the only person in the world I’ve ever seen make that coat look actually awesome. That’s insanely impressive.”

“Oh. Well, thanks. How convoluted.”

An explanation from someone who overheard:
“Well she probably sees the coat as an extension of herself, representing a part of her. She probably saw it in a shop and thought YES, This coat is my essence, this is perfect. It will represent me and my soul perfectly, it is amazing, I love it. Because it’s not just something that suits her, it makes up part of her.”

I forget this. I suppose I do the same – that’s why brand image is so important, because people are buying into the product. They want the values and to become part of that through the product. Like the BMW man buys into thick sunglasses and driving badly. These are his ideals (though I’ve heard that’s that Audi are the New BMW).

It’s strange how we can give our own alternative values to the ugliest items found in a charity (or vintage) shop or to old wildly ugly nikes twenty years later.

Andy Kinsella writes a nice blog post about web advertising hits rock bottom. Have a quick read.

Essentially, advertising for RPG Evony went from an angry little Medievil character to a rescue-worthy woman, to solely a pair of tits. This is demonstrated below.

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I’ve just found this gem. I love the evolution of advertising.

TITS

Thumbprints for Charity

October 25, 2009

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I wanted to write about a charity wall I saw at Bestival. At the time I thought it was great – very simply adding your support by a thumb of finger print in blue or red. I say wanted to, I can’t remember the company which I suppose takes away quite a lot of the point, but it was a really nice idea and section of the festival. Adding to the wall gave a nice sense of community and group. Without the aid of alcohol.

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Best Creative brief ever

October 16, 2009

I love the way people use words, especially the last line.

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Sting may not inspire me to the end of the earth, but apparently you can’t beat 80s music and a nicely made video. Sting with the Prince’s Rainforests Project have made a funky little video in a push for pre-Copenhagen support.

I may be a sap for traditional Comic Relief style videos, but this one today grabs at my secret love of 80s music. Although you can’t win me over solely by sticking a Madonna or Sting soundtrack over any old junk – I’m a charity video snob, sorry – I’m a big fan of how this video’s been put together (it cuts in time and has celebs saying their names very seriously in a big list).

For such an serious cause, I do feel a bit too inclined to sign up and then dance around the 80s musical nonsense – though I’m fairly sure that’s the point. (Can we have obnoxious sing-alongs in Trafalgar Square to follow?) But now! To the trashy music vault that is my mp3 player!

Give 10 seconds, or 30 depending on your bandwidth. Sign up here.

I like this photo because the man at the front amuses me.
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I do a lot of seeding at work. So I feel a lot of dismay that in this post I’m going to have to mention the Vauxhall Free Money Stunt. I don’t want to particularly because it’s not that interesting.

A post today reminded me of a film Ringo Star was in and I saw when I was about 9 on a slow-TV Sunday. As a change from Carry On films, I was pleased. I don’t know if I actually liked it, or whether I decided that satire was a nifty thing I wanted to get in on, like some sort of childhood scenester. A little bit like why I like Catcher in the Rye perhaps.

My Mother didn’t believe me when I said the Beatles had made a film about rich people swimming shit for money.

Today I’ve finally been reunited with the film since yes yes, Vauxhall made a car with £2000 worth of coins stuck to it to cleverly reminding people that’s how much a trade-in discount is worth (yes, the source of this info points out that it’s an effective way of getting a point across, but it doesn’t make me like it). And it was likened to a ‘clean version of Magic Christian’ which I was far more interested in. Here is a clip, it’s sexy:

Trade-in is a nice idea, although my parents leapt on the ‘splash out we’re near retirement’ bandwagon and bought up two replacement cars. The downside is that when you choose to buy the car you’ve always procrastinated over which has limited production, the trade-in time frame means you’re forced to get whatever colour is being produced in the time frame. Which in my Mother’s case is a lime green Beetle. I think that’s another of those things that becomes acceptable when you’re old perhaps.

Thanks to: cakeheadlovesevil where you can see more photos of people grabbing at the car if you’re so inclined.

A bit slow here but..

August 4, 2009

Right, this is a nice idea. And it’s done really well. And it uses Cyan.

Trouble is, I think I’ve seen too much of repetitive fast-moving stop-motions to fully appreciate this.

I bloody hope not.
Because whilst this isn’t one, I’m having to remind myself exactly what it is.

Response to D&AD Student Awards brief set by Hewlett Packard.
“Present an idea which promotes HP Workstations ability to bring to life anything the creative mind can conceive.”

Smoking pot more like, says One can One Can’t.


Music by: Round Table Knights